With the advent of the smartphone, people are resorting to shopping on a go. Over 95% of customers for business are smartphone users, and over 70% of smartphone users choose to shop online. [More]

The exposure of mobile apps on a daily basis has larger implication on how people use a smartphone. Calls, texting, games, and shopping are the four most popular activities carried out in smartphones. [More]

Although social media remaisn the most used application in daily life, people still resort to email when it comes to finding legit information, buying something, subscriptions, and for educational or official purposes. [More]

More than 14.8 billion U.S. dollars were spent on social media ads in the United States. Social media marketing in the US has helped grow a large audience for small and medium businesses. [More]

The United States is the largest social media advertising market in the world, as more than 14.8 billion U.S. dollars were spent on social media advertisements in the country in 2016 alone. [More]

The voice search works mainly around the questions but keywords. A user is likely to ask a question to the voice assistant, hence it always comes around to What, How, Who, When, and Where. Voice technology is the three-way interaction of IoT, AI, and UX. [More]

2019 is almost mid-way, and there are lots of things to think over – How much has the digital marketing landscape changed and as a marketer what can you accommodate to fit the latest need for ranking a website in the top Search Engine results. [More]

Pinterest is a popular media sharing social website. Available as both a website and smartphone application, a user can upload, edit, and manage photos and videos – known as pins- through collections known as a pinboard. [More]

Each malware is created for a unique purpose. Most viruses can be prevented or remedied with the use of Firewall or Anti-virus software, however, few viruses are irrecuperable to an extent that it destroys the core system. [More]

The vast majority of Americans, 95% now own a cellphone of some kind. The share of Americans that own smartphone in 2018 is 77% up from just 35% in 2011. [More]